What is Classified Submission?
Classified submission refers to the practice of posting classified ads on high-authority classified sites as part of an SEO strategy. The goal is to generate backlinks from these sites to help improve a website’s search engine rankings.
Here’s how it works:
Classified sites allow users to post free classified ads within certain categories, similar to newspaper classified sections. These ads generally include a title, description, and contact details.
In the ad title and description, an SEO can add anchor text links pointing back to their website. When these ads are indexed by search engines, the links are followed and counted as backlinks.
High-authority classified sites like Craigslist, USFreeads, Oodle, and Locanto can pass significant SEO value to sites they link to. Having backlinks from these trusted sites helps indicate to Google that a site is credible.
Pros of Classified Submission:- Provides free, easy-to-acquire backlinks from high authority domains, helping to increase rankings.
Allows inclusion of location-based anchor text backlinks, which help with local SEO.
Listings remain indexed for some time, providing ongoing SEO value.
Manual submission and link building is time-consuming compared to automated link-building methods.
Best Practices:– Classified submissions should be part of a larger, natural link-building strategy. Avoid over-optimizing with anchor text links.
Do not spam classified sites. Space out submissions over time, varying location and categories.
Make ads useful and relevant, not purely for gaining a backlink. Include legitimate contact details.
Check The Terms Of Service And Follow The Guidelines For Each Classified Site Used.
In summary, classified submissions can provide SEO value as part of a natural, white-hat link-building approach. However, caution should be taken to avoid overuse or violation of classified site terms.
Popular Classified Submission Sites
Classified submission is posting classified ads on high authority sites in your niche. This helps build quality backlinks and drive referral traffic. Here are some of the top classified submission sites:
Craigslist – One of the most popular classified sites in the US and other countries. It has listings for jobs, housing, events, items for sale, and discussion forums.
Gumtree– A leading classifieds site in the UK, Australia, and South Africa. It has listings for various categories like jobs, vehicles, pets, real estate, and services.
Kijiji – Owned by eBay, Kijiji is a popular classifieds platform in Canada and Italy. It has sections for cars, jobs, real estate, pets, and local services.
eBay Classifieds – eBay’s classified ads site that operates in many countries globally. It focuses on listings for motors, real estate, jobs, and merchandise.
Oodle– A classifieds aggregator available in the US and UK. It combines listings from sites like Craigslist and eBay into one searchable database.
Locanto – This classifieds directory operates in over 60 countries worldwide. It has categories for jobs, cars, real estate, services, and community.
Classified Ads – A popular free classified ads site in the UK with categories like motors, property, pets, electronics, and holiday rentals.
Geebo – Focuses on local classifieds in the US for jobs, vehicles, real estate, and a range of services. It’s available in over 800 US cities.
Classifieds – A leading classified ads site in India that covers jobs, matrimony, real estate, vehicles, pets, and more.
Vivastreet – A top classified platform in the UK with listings for property, motors, jobs, and services. They also operate in Ireland, India, and South Africa.
How to Do Classified Submission
Classified submission involves submitting short ads or listings to classified ad sites to get backlinks and exposure. Here are the steps for properly doing classified submissions:
- Find relevant classified sites in your niche. Look for popular classified ad sites that relate to your industry or topics. These should allow free listings and have good authority. Examples include Craigslist, USFreeAds, Locanto, Oodle, etc.
- Create unique ads or listings. You want each classified ad to be distinct, not duplicated across sites. Write compelling titles and descriptions that include your main keyword(s).
- Include a link in each ad. The main purpose is to get backlinks, so be sure to insert your target site’s URL within each classified posting. Direct links are best, but URLs within your contact info also work.
- Follow any rules or requirements. Read the classified site’s policies and make sure your ads meet their guidelines. Submit listings in appropriate categories.
- Vary your contact details. Use different (but real) phone numbers, emails, and names for each ad so they appear unique.
- Post frequently over time. Post new classifieds regularly, like once per week, to build up more links and exposure. Rotate the sites you submit to.
- Check for link successes. Use a backlink analysis tool to see which classified submissions got indexed with your link. Focus on sites that succeeded.
- Automate where possible. Use software or services to auto-submit classifieds to save time. But make sure they follow best practices.
By systematically submitting many classified ads over time across an array of relevant sites, you can effectively build quality backlinks and increase visibility. The key is doing it properly and ethically for the best SEO results.
Benefits of Classified Submission
Submitting classified ads can provide several benefits for your website’s SEO and online presence, including
Increased Backlinks
Each classified ad you submit typically includes a backlink to your website. This helps build your overall backlink profile and domain authority over time. The backlinks are seen as natural links from relevant sites that search engines like Google trust. Having a strong backlink profile signals to Google that your site is reputable and worth ranking higher.
Referral Traffic
Classified ads drive direct visits and referral traffic to your site. When people see your ad, a certain percentage will click through to your site. This influx of visitors from classified sites helps demonstrate that your content is engaging and valued. Increased referral traffic can improve your site’s overall traffic numbers and conversion rates.
Brand Awareness
Posting classified ads builds awareness about your brand, products, or services. The ads put your brand and site in front of people when they are searching for related topics and content. This exposure helps establish your brand within your industry and niches. The more places relevant audiences see your brand name and messaging, the more familiar they will become with your business over time.
